Patients and physicians agree on a digital solution that works

January 10 2018

Over 92% of patients who viewed ‘Telesofia Medical’ personalized educational videos prior to a procedure support this type of communication and 90% of participating physicians stated that these videos reduce the effort of educating the patients

In the past year, over 100 patients of the Neurological Clinic (RHÖN-KLINIKUM) in Saale, Germany participated in a unique pilot. The pilot tested the utilization of personalized educational videos generated by Telesofia Medical explaining medical information for patients before they undergo a Lumbar Puncture (LP) procedure.

The goal of this first-of-its-kind pilot was to provide the patients with pre-procedural information about the LP procedure and its risks. Watching personalized videos, based on the personal clinical data that the patients provided, helped them become better informed before they gave a consent for the treatment.

The feedback of the patients who used Telesofia’s personalized videos during the procedure reflects a very positive picture: 95% of patients stated that the system is easy to use and 99% found the educational video to be clear and understandable. Additionally, 92% of respondents support the use of current communication media such as digital patient education in clinical procedures and 85% of patients agreed that the educational video contained all the important information necessary for informed consent.

Dr. Rami Cohen, Founder and CEO of Telesofia Medical stated that: "The successful pilot results prove that the vast majority of patients and physicians support using personalized educational videos as part of clinical settings. Often, the patient understanding of the medical information is poor. Telesofia’s personalized educational videos help them better understand the specific procedure - the risks, benefits and alternatives. Using this important tool improves patient understanding and increases engagement."

Prior to the procedure, the patients received a tablet to watch the clear, easy to understand video, which introduced (in addition to a verbal explanation by a doctor and written information), a general background about the medical procedure. Afterwards, patients were asked to answer a few questions on personal demographics such as gender and age as well as clinical questions such as drug history, allergies, present and past diseases, etc. This personal information was incorporated into the educational video content.

For example, a patient with allergies to medication received additional information about risks regarding his allergies, while another patient with a prior tumor disease received relevant information about potential risks due to her past condition.

According to Dr. H. Soda, Chief Physician, Neurology: "Using videos as a support tool in educating patients was perceived as positive by our doctors".

90% of the physicians that participated in the LP program pilot stated that the video reduced the effort of educating the patient and 80% of them support communication using such videos. In addition, all the physicians (100%) stated that the video is suitable for clinical usage. The medical team listed additional benefits such as "Higher patient satisfaction," "Better informed patients," "Saving time educating the patient", "More legal certainty” and "Better focus on the personal risk profile".

Dr. Cohen went on to say: "The physicians’ view Telesofia solutions as significantly reducing the effort of educating the patient, making the doctor’s job easier. They also improve communication and engage patients by complementing the doctor’s informed consent procedures."

Telesofia’s proven results strongly supports Salesforce’s 2017 Patient Connected Report which surveyed over 2,000 adults, ages 18 or older. The report highlights the true need of current tools to increase patient-provider communication. Today, more and more patients interact with their healthcare provider via digital solutions. In fact, according to the report, 75% of Americans think it is important that their healthcare provider uses up-to-date tools in their communication.

About Telesofia Medical

Telesofia’s platform allows automatic generation of personalized educational videos for patients and medical staff. The company clarifies medical information and increases patient/medical staff engagement, satisfaction, understanding and compliance. The personalized videos are auto-generated for a specific person based on his clinical data. The videos are easy-to-understand, easy-to-use and available on any device. Videos are delivered through text message/email or embedded in patient portals/apps. This one communication platform is easily integrated into existing workflows and supports a wide variety of applications. In 2016, Frost & Sullivan awarded Telesofia with the best practice award for patient engagement.

About RKA

RHÖN‐KLINIKUM AG is one of the largest healthcare providers in Germany. The hospital group offers cutting-edge medical care with a direct link to universities and research institutes. More than 800,000 patients are treated every year at the five group hospitals located in Bad Berka, Bad Neustadt, Frankfurt (Oder), Giessen and Marburg where approx. 16,500 employees work.